Appy Monday – Phlok

Phlok – Connecting Local People with Local Business.

Phlok is all about connecting local people with local business. It’s a unique Irish social media platform that rewards you for shopping local, it’s also a free app available in the app store and Google Play.

Every merchant and business that you see on Phlok, gives you the availability to collect Phlok points. These points are a virtual currency and worth real money (1,000 points = €1). Just from signing up, you receive 2,000 points! Phlok points are unique, in that you can collect and spend them in any participating Phlok store by simply clicking on your points total at the top of the screen and follow the simple instructions.

You can collect Phlok points by checking into locations, following Phlok businesses and making purchases in Phlok stores. It is quite addictive building up your Phlok points and you can also collect points by inviting your friends to join! With the app, you can check out where your friends have checked in and see how you compare with their phlok points, it has most certainly has brought out that competitive streak in me!

Phlok is very much a social media platform with a focus on shopping local. When you sign up with Phlok you set up your profile and it gives you the option of signing in through email or facebook. Once logged in, the app uses your GPS to locate business using Phlok close to you. Your mobile will even automatically alert you when you are near an offer! It also has a map option, so that you can search locations and business to see what other offers are in place. You can see a live feed of people who have checked-in and received points in doing so. There is also the option to send group or private messages to people in your ‘Phlok’.

Each business also has a profile, with information such as address, phone number, website and what their latest offer is etc. and they can also update their status with relevant information to their customers that will appear in your news-feed/activity page.

Phlok has numerous different local businesses signed up to bring you a wide variety of different categories that will benefit all users of Phlok. There are local businesses from bars to motoring to butchers to clothes shops all signed up, wanting to pass on the reward for encouraging you to shop local. Phlok can only grow stronger and in the coming months you will see it rolling out into more counties across Ireland and abroad. Recently is has landed in the UK and only last week gained press coverage in Ilkley.

Another great app to come from the Emerald Isle, definite one to download and watch this Phlok grow! 

 

Check out Phlok’s blog here.

 

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Social Platform Phlok to create 100 jobs with $600,000 investment

Phlok Helping People Shop Local!

 

Irish owned Social Platform Phlok, are delighted to announce the creation of 100 new jobs over the coming 18 months following investment of $600,000.

With the investment of $600,000 from private and institutional investors, Phlok will be recruiting over 100 new staff in the areas of Software Development, Sales, Training and Account Management over the coming months across the island of Ireland.

Phlok is a unique rewards platform that offers end-users the opportunity to earn virtual currency as they interact with businesses on Phlok. Paul Graham (CEO) said, “Gaining these investors allows us to execute on our vision to assist local businesses to attract consumers back to their main streets.  Phlok’s goal is to connect local businesses with local people incentivising consumers to Shop Local.

 

Having launched just six months ago Phlok has already gained 300 businesses throughout Ireland including shops, restaurants, bars, off licenses, pharmacies, coffee shops, car dealerships, clothes retailers and even clairvoyants. Phlok businesses have already witnessed in excess of €200,000 worth of sales and over 10,000,000 social media impressions occur through Phlok’s innovative platform.

A unique social media concept, Phlok is the new web and smartphone platform that incentivises consumers with virtual currency (Phlok points), collectable and spendable with any business on the Phlok network. Businesses worry less about their social media presence as their customers are promoting them when collecting their Phlok points and consumers gain more than Phlok points, they are exposed to exclusive promotions that local businesses can target them with from time to time. The innovation with Phlok is the ability to collect immense value as a consumer without it costing any individual business more than a few cents. Phlok points accumulate extremely quickly and can become quite addictive, bringing people back to Main Street more often. 

Paul added “We established Phlok to be the key digital incentive platform and become pervasive in the marketplace. Phlok is becoming an additional integral element of the business to business and business to consumer economy.  Our overall aim is to get local customers to transact more often with local business and support an ongoing vibrant community. Phlok makes the term ‘Shop Local’ make sense

The impact that Phlok can have on a business is extremely measurable. Phlok’s Business Control Panel gives simple to use and vital information on the people that have connected with them on the Phlok platform. Not only, can they see who is connected to them, but they get visibiity of key consumer data based on spending habits with the ability to communicate individually or by demographic group when encouraging them to try their service or product.

Phlok is not targeted at a specific demographic, in the past six months statistics have shown a range of user profiles expanding across all ages, professions and geographical areas.Phlok uses virtual currency incentives to make social media easy and profitable for businesses giving consumers a reason to shop local.

To download Phlok, click here

Phlok for business, click here 

To visit the main Phlok website, click here 

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