BRAM’S Ireland LAUNCH
BRAM’S goal is to serve their signature frites everywhere around the world. SHARING GOOD FOOD & GREAT MOMENTS
How? By offering a unique new 3.0 foodretail-concept called ‘BRAM’S’; a multi flexible, state of the art container-unit, which includes the brand-values, heritage, sparkle, sizzle, and deliciousness that Bram Ladage has been offering for almost 50 years – now packaged in an entirely new way and form. Very efficient, very mobile and very scalable – that’s how they spread their passion.
BDifferent worked with BRAM’S in the Netherlands to launch the brand in Ireland. In addition to working with BRAM’S directly we were also involved with CIRCLE K for the location set-up. We provided product sampling services over a number of months to drive business and awareness for BRAMS.